Home : News : Manufacturer News
Yamaha's U.S. production allows nimble marketing
Date:
2/10/2013 6:57:30 AM
Category:
Manufacturer News
Yamaha Motors responded quickly to customer demand by introducing new colors to its popular line of Grizzly ATVs as late-season 2013 models. With consumer demand increasing and the product cycle shrinking in the fast-moving ATV/Side-by-Side market, the Japan-based company was able to react quickly after moving production to Georgia and fostering a direct link between its U.S. headquarters in Long Beach, CA and the manufacturing facility. Along with trim changes, the company also hinted there may be a replacement for it's Rhino side-by-side UTV imminent.
Source:
Power Sports Business