A new UTV from Cub Cadet’s new Challenger series.

Cub Cadet is expanding their utility vehicle lineup with a pair of new models, the Challenger 500 and Challenger 700, which launch their new Challenger series of UTVs. The 500 is powered by a 471cc EFI engine and the 700 by a 686cc EFI engine. Other key features for both models include:

• 350 lb. cargo box capacity
• 1,200 lb. towing capacity
• Four-wheel drive with a front locking differential
• Four-wheel independent, adjustable suspension
• Four-wheel disc brakes
• Large-capacity, mid-mount air intake
• Hard-top roof
• Quick-release windshield
• Alloy wheels
• Front-mount winch
• 26-inch off-road tires
• Digital display
• 2 person capacity

The specs for the Challenger 700 show a top speed of 45 mph and 11″ of ground clearance. Similar specs are not available on the Cub Cadet website for the 500. The MSRPs for the Challenger 500 and 7000 are $8,499.99 and $9,499.99 respectively. Both models will be at Cub Cadet dealers in May and are available in yellow or camo. A four person version will be available later in the summer. Learn more:  agriculture.com

Comment:  This launch is another sign of the intense competition in the UTV market. Not only are more well known powersports brands launching new vehicles and new product lines but smaller volume brands as well. If they want to stay relevant in the market they must, given the fast pace of product development and innovation for UTVs. With the nice set of desirable features and price points, these vehicles are clearly targeting the value segment of the market. Kymco and CFMoto have found some success in this price range, which is several thousand dollars less than many offerings from more well known UTV brands. Being an American brand with some history may give Cub Cadet an edge against the foreign competitors in this space.