Highlighting some of the many applications for small, task-oriented vehicles
Specialized Agriculture Applications – Oregon based manufacturer Barefoot Motors is selling electric utility vehicles for use in orchards.
Karen Lewis with Washington State University Extension in Ephrata, Wash., said many orchard owners are shifting to a two-dimensional and three-dimensional row setup, enabling human or robotic hands to access the fruit by any type of technology. They are looking for smaller, electric utility vehicles to harvest or apply pesticides, she said.
The electric UTVs are also well suited for the frequent stop and start nature of the work. Learn more: Capitalpress.com
Advertising Based Transportation Service – A pair of Florida State University graduates have launched Green Operated Transit Carrying Humanity Around, or GOTCHA, a free, environmentally friendly transportation service. The company has a fleet of five GEMs to service the FSU campus and plan for similar fleets for the University of Florida and the University of Georgia. The company generates revenue by placing advertisers logos on the vehicles. Learn more: Tallahassee.com
New GEMs for the Hoboken Parking Utillity
City Parking Department Application – Hoboken, NJ has taken delivery of two GEMs for use by the Hoboken Parking Utility. The vehicles will be used to put up signs, place bags over meters and install and remove boots. They replace pickup trucks which frequently needed maintenance. and their compact size are a good fit for the city’s tight streets. Learn more: NJ.com/hobokennow
Mobile Marketing Campaign – L’Oreal Paris is using two GEM vehicles as part of a mobile marketing campaign that will visit ten college campuses this spring. The promotion will…
…provide students with a range of brand engagements creating a motivating product trial platform while generating buzz. Utilizing a branded Airstream trailer and two battery-operated GEM cars, (Global Electric Motorcars) trained product specialists will invite students to use mobile face washing stations featuring Go 360 Clean, enjoy two-minute upper back massages and a professional makeup application.
L'Oreal Paris GEM promo vehicle
