{"id":7930,"date":"2019-10-26T14:07:59","date_gmt":"2019-10-26T14:07:59","guid":{"rendered":"https:\/\/smallvehicleresource.com\/blog\/?p=7930"},"modified":"2019-10-26T14:08:02","modified_gmt":"2019-10-26T14:08:02","slug":"new-strategy-for-club-car","status":"publish","type":"post","link":"https:\/\/smallvehicleresource.com\/blog\/2019\/10\/26\/new-strategy-for-club-car\/","title":{"rendered":"New Strategy For Club Car?"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"785\" height=\"522\" src=\"https:\/\/smallvehicleresource.com\/blog\/wp-content\/uploads\/2019\/09\/Club-Car-411-with-Flatbed-785x522.jpg\" alt=\"Club Car 411 utility vehicle\" class=\"wp-image-7712\" srcset=\"https:\/\/smallvehicleresource.com\/blog\/wp-content\/uploads\/2019\/09\/Club-Car-411-with-Flatbed-785x522.jpg 785w, https:\/\/smallvehicleresource.com\/blog\/wp-content\/uploads\/2019\/09\/Club-Car-411-with-Flatbed-785x522-300x199.jpg 300w, https:\/\/smallvehicleresource.com\/blog\/wp-content\/uploads\/2019\/09\/Club-Car-411-with-Flatbed-785x522-768x511.jpg 768w, https:\/\/smallvehicleresource.com\/blog\/wp-content\/uploads\/2019\/09\/Club-Car-411-with-Flatbed-785x522-451x300.jpg 451w\" sizes=\"(max-width: 785px) 100vw, 785px\" \/><figcaption>The Club Car 411 is the result of partnering with AEV Technologies.<\/figcaption><\/figure>\n\n\n\n<p>My  colleague Stephen Metzger discusses Club Car&#8217;s product development strategy in a new <a rel=\"noreferrer noopener\" href=\"https:\/\/www.smallvehicleresource.com\/Research\/Market-Insights\/New-Directions--Club-Cars-New-Strategy-In-Introducing-The-411-Utility-Vehicle\" target=\"_blank\">article.<\/a>  In particular, he analyzes Club Car&#8217;s partnership with <a rel=\"noreferrer noopener nofollow\" aria-label=\"AEV Technologies (opens in a new tab)\" href=\"https:\/\/www.ayro.com\/\" target=\"_blank\">AEV Technologies<\/a> and the resulting offering, the Club Car 411 utility vehicle. Rather than develop the vehicle in-house, which Club Car has the capabilities to do, they decided to go outside. Is management embracing a new approach to product development or is this just a one-off exercise? In addition, an interview with Brian Rott, President Cart Mart in California, discusses how the 411 fits in the market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>My colleague Stephen Metzger discusses Club Car&#8217;s product development strategy in a new article. In particular, he analyzes Club Car&#8217;s partnership with AEV Technologies and the resulting offering, the Club Car 411 utility vehicle. Rather than develop the vehicle in-house, &hellip; <a href=\"https:\/\/smallvehicleresource.com\/blog\/2019\/10\/26\/new-strategy-for-club-car\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,2397,2396,12,14,27],"tags":[2759,2606,2760,242,2754],"class_list":["post-7930","post","type-post","status-publish","format-standard","hentry","category-electric-vehicles","category-low-speed-vehicle","category-lsv","category-management","category-market-trends","category-utility-vehicles","tag-2759","tag-aev-technologies","tag-brian-rott","tag-cart-mart","tag-club-car-411"],"_links":{"self":[{"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/posts\/7930"}],"collection":[{"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/comments?post=7930"}],"version-history":[{"count":1,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/posts\/7930\/revisions"}],"predecessor-version":[{"id":7931,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/posts\/7930\/revisions\/7931"}],"wp:attachment":[{"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/media?parent=7930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/categories?post=7930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/smallvehicleresource.com\/blog\/wp-json\/wp\/v2\/tags?post=7930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}